CRM-Analytics Development & Management- Customer Insight

JOB DETAILS

JOB BODY

The ideal candidate should have degree in Marketing, Operations Research, Mathematics, Statistics, or Computer Science with an emphasis in statistics; advanced degree a plus. Should have a good  understanding of analytical CRM and experience in the analytical marketing methodology and data mining, experience in the analysis of marketing databases using SAS, SPSS, or KXEN or another statistical modeling tool, understand SQL; experience with SQL a plus, demonstrate a proven practice of project management discipline; project management skills a plus, excellent written and oral communication skills with ability to clearly communicate ideas and results to non-technical business people, ability to derive insight from large amounts of data from diverse sources, Strong aptitude, ability, motivation and interest in placing quantitative analysis in the context of marketing and business economics, ability to work on multiple projects and set priorities. Experience in the analytic projects in the following areas would be of definite advantage:
§         Analytics
§         Customer Relationship Management
§         Statistics/Econometrics
§         Operations Research & Quantitative Analysis
§         Database Marketing Management and Operations
§         Marketing Research
§         Marketing Science
§         Internet & Online Marketing Research
§         Primary Market Research
§         Secondary Market Research
§         Marketing Intelligence & Competitive Analysis
§         Marketing Segmentation, Targeting, and Profiling
§         Circulation & Marketing List Management




§         Statistical Programming

We would prefer candidates who would have finished MSc/MPhill in Statistics/Economics/or/Engg. Degree from Top Tier Local Engineering College. Must be willing to travel 100%. The resource should understand consulting lifestyle - providing directions, preparing strategy/approach points of view, doing tool/analytical comparisons and asset development work and should be comfortable learning new software tools – needs to be a fast learner.